Seller's Guide

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your Real Estate Agent once you choose one so he or she can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. I will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once I deem the offer is acceptable, I will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, I will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. I will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your Realt Estate Agent to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

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Michael K.

Michael K.

This is my 2nd transaction with Steven. He is the best, absolutely unlike other real estate agents. Professional, experienced, with the client's best interests at heart. Highly recommended.
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Bubba J.

Bubba J.

I highly recommend Stephen. Stephen has a calm demeanor that took the stress out of a usually difficult process. He knows the market and how to guide us, clients, through a successful transaction.
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Bobby B.

Bobby B.

Steven is one of the hardest-working agents around. He always makes time for you and you always leave with a smile on your face. Not only did he help us into our dream home, but he has also helped my referrals into theirs!
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Seller

Steven is a great agent who is experienced, helpful, and understanding, and went the extra mile listing our property, negotiating the contract price, and closing escrow on time. I'm very satisfied and I highly recommend Steven.
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Dan A.

Dan A.

Steven is absolutely wonderful to work with. It’s like having a friend on the inside that is working for you. He is smart, and hard-working and gives maximum effort to make sure that your purchase or sale is smooth and hassle-f...
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Todd H.

Steven did an excellent job at finding me the perfect real estate investment. He is very knowledgeable and patient. He makes you feel like he's in the business to help you, not for the money. He's a rarity in the Los Angeles ma...
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Buyer

Buyer

Steven was very persistent and presented us with many great options. He navigated all of the issues and questions super quickly and clearly. He also always made me feel like he had my back and triple-checked everything with all...
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Julia C.

Julia C.

Steven was a delight to work with. We were first-time homebuyers and put in an offer on a house we didn't even get to see before we were in escrow. He patiently walked us through every step of the process and stayed in touch af...
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Eyal R.

Eyal R.

Steve is a great guy and a pleasure to work with! I trust him 100%, he represented me in multiple transactions including my first home where I currently reside in. In the past couple of months, he sold two properties for me and...
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Danielle C.

Danielle C.

I highly recommend Steven for his well-rounded knowledge of the real estate industry. Steven is one of a kind - truly in this for his client's best interest. Steven answered all of my calls and was patient with my many question...
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Seller

Seller

Steven was a pleasure to work with. He was our agent when we bought the property a few years ago and was also our agent when we sold the property recently. He worked hard to make sure all of the little details were taken care o...
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Erin N.

Erin N.

I’ve had the privilege of working with Steven Kirshbaum for our home purchases and sales for almost 10 years and I cannot recommend him enough. He is incredibly patient, thoughtful, and thorough, and goes out of his way to help...
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Terry W.

Terry W.

Steven is incredible. He is one of the hardest-working real estate agents I have ever worked with. He’s involved from the very beginning of any project. And he knows how to negotiate better than anyone I’ve ever seen. He got me...
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Desireh S.

Desireh S.

I have done multiple transactions with Steven (both in a hot and cool market) and he was able to get me the best deal and smoothest outcome. He is professional and very cool-headed - which I believe is necessary for making such...
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Gabriella R.

Gabriella R.

My husband and I used Steven to rent and also to purchase our house in Santa Monica. He was incredibly helpful and dedicated to both. He is always available no matter what time of day or night. He went way above and beyond not ...
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Sam W.

Sam W.

Steven is hands down the best! Steven helped us stay positive and calm during the purchase of two different properties over the last number of years. Steven has a rare ability to mitigate complicated issues while keeping all pa...
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Candice H.

Candice H.

Steven represented my husband and I selling our Westside condo and purchasing a new home in the valley for our growing family. He worked efficiently and thoughtfully to make sure we moved from one residence to another, seamless...
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Gavin B.

Gavin B.

Steven Rocks! Working with Steven through a very unpredictable, and sometimes depressing Los Angeles housing market, Steven came through and found my partner and me a great place. Based on a close friend’s recommendation Steven...
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Jam Y.

Jam Y.

Steven is a ridiculously hardworking agent. He was available to us at all points of this process, almost all day and night. His knowledge of LA and of house buying (and selling) is extensive and as we searched for our forever h...
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Buyer & Seller

Buyer & Seller

Steven is the absolute best! He helped us both sell our condo in Venice Beach and purchase a new home in South Redondo Beach. Leading up to the listing of our condo, he spent hours and hours answering our questions, and providi...
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Steven can provide a high level of commitment and dedication to individualized service for clients, as well as personal attention to every aspect of the real estate transaction, guidance and interaction. You can count on him for guiding you in your real estate journey.

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